Oyster Brokerage was established in 1984 to offer Oyster owners a specialised brokerage service when they wished to offer their sailing yacht for sale.
Every Spring Oyster Brokerage organise their own boat show where they offer a stunning selection of pre-owned yachts for sale. The marketing team needed to create a brochure that detailed the specification and prices of each yacht on offer for the visitors to the event.
When the product is this desirable making it the focal point seemed obvious. Over sized imagery and plenty of white space, a design inspired by coffee table books that appeals to Oyster’s discerning customer base.
What I did
Graphic design, creative direction.