Southern Kentucky Film Commission are the goto people if you’re looking to film in Southern Kentucky. They pride themselves on their Southern hospitality and exist to make the process of filmmaking easier. If there’s anything you need, these guys make it happen.
After a long period of struggling with the complexity of their existing logo, causing numerous reproduction headaches, a change was overdue.
The goal was to blend Southern Kentucky’s natural beauty and cultural heritage with the team’s vibrant energy. A vintage serif, reminiscent of old bourbon barrel stamps, was paired with a bold color palette and graphic devices inspired by the logo mark.