Maunder XV

Maunder XV is a start up brand on a mission to redefine outerwear. Bridging performance, style and fashion with high performing jackets that go where others won’t. Maunder XV looked to do things differently by crowd funding their new technical jacket, the success/failure of which would ultimately depend on how many backers it could attract.

My brief was to create a premium feel brand identity that would appeal to the fashion conscious.