Ritual Feast is a new open air pop-up restaurant that provides unforgettable dining experiences in beautiful locations. They wow guests by cooking meat ‘Al Asador’ a traditional Argentine way of cooking meat over exposed fire pits.
As a new start up business I was approached by Ritual Feast to help create a new brand identity before unveiling to the public.
The identity draws inspiration from ancient ritual hieroglyphics, embracing the theatrical and ceremonial aspects of each event. The mark references the Asado cross, a hand-forged steel crucifix used for cooking meat.